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ASIA STYLE COLLECTION 2013 | styleXstyle by MediaCorp

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The inaugural Asia Style Collection 2013 (ASC) on 22 June 2013 drew over 6,000 visitors to the Singapore Expo for a day of music and fashion, with queues forming hours even before doors opened. The ASC is a celebration of Asian pop culture, combining fashion and music in an amazing one-day extravaganza. The event features the first-ever collaboration of Korea’s K-POP COLLECTION and Japan’s TOKYO GIRLS COLLECTION, with exciting performances by Asia’s marquee musical acts such as Girls’ Generation and 2NE1.

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Event Details

Date:     Saturday, 22nd June 2013

Time:    1500hrs:   Carnival Hal // 1800hrs:   Fashion Show and Concert

Venue: Singapore Expo Halls 3 & 4

With local top model Sheila Sim helming the Singapore flag

A total of 23 Asian fashion brands such as Murua, Qnigirls and Depression showed off their latest pieces at the fashion and music event, organised by MediaCorp’s online fashion portal styleXstyle.com.

Local celebrities like Zoe Tay and Jeanette Aw made their appearances, as well as a bevy of Asian supermodels who sashayed down the runaway, dressed in the latest in Asian fashion.

They also managed to catch performances by top music acts like Japan’s AKB48 and Thelma Aoyama.

Images below courtesy of styleXstyle.com

K-pop girl group Girl’s Generation performs at the Asia Style Collection 2013.

K-pop quartet 2NE1 perform at the Asia Style Collection 2013

Japan’s Thelma Aoyama rocks out during the Asia Style Collection 2013

Japanese hip-hop star AI at the Asia Style Collection 2013

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Fashionable girls: Girl’s Generation meets the media backstage at the Asia Style Collection 2013

“We are very honoured to be able to participate in this event as we have a great interest in fashion, and we can look out for concepts for our future albums,” said Girl’s Generation leader Kim Taeyeon, who will be returning to Singapore with the group in October to hold a concert.

2NE1 poses for a photo after their gig during the Asia Style Collection 2013

Members of Japanese pop group AKB48 pose for the cameras at the Asia Style Collection 2013

Lena Fujii (left) and Tsubasa Masuwaka (right) were among the many top Japanese models who turned up for the Asia Style Collection 2013

Featured Fashion

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TOKYO GIRLS COLLECTION from Japan

TOKYO GIRLS COLLECTION, sometimes abbreviated as TGC, is a semi-annual fashion festival launched in 2005. This fashion event showcases the season’s fashionable street wear by domestic brands, and usually modeled by popular celebrities from various entertainment scenes and also by top character models.

See below for a clip of the TOKYO GIRLS COLLECTION 2010 show.

K-POP COLLECTION from Korea

K-Pop COLLECTION is intended to bring together fashion and music performance, featuring K-Pop stars, supermodels, and Hallyu stars. The goal of the event is not only to enjoy simply wearing clothes, but to appreciate fashion, a K-Pop concert, and new trends in entertainment.

See below for a clip of the K-POP COLLECTION 2013 show.

styleXstyle COLLECTION

styleXstyle COLLECTION is a celebration of quality fashion from local emerging designers. This year’s collection features an eclectic mix of well-recognised Singapore brands, showcasing their latest creations, marking their debut styleXstyle exclusive designs for ASIA STYLE COLLECTION 2013.

Programme Line-up

From Japan

TOKYO GIRLS COLLECTION // AI // Thelma Aoyama // Other Japanese Artistes (Surprise!)

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Media backstage interview with Thelma Aoyama

From Korea

K-POP COLLECTION // Girls’ Generation (SNSD) // 2NE1

From Singapore

styleXstyle Collection // MediaCorp artistes

Click here for more details on local brands

Also spotted are some GushCloud and fashion bloggers…

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With Ash baby <3

If you’ve missed Asia Style Collection at Expo, you can still catch the fashion and music extravaganza when it’s telecast over Channel U on June 30.

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