Wish You Could Have An Infinite Wardrobe?
StyleTheory was created to offer us ladies unlimited access to a diverse designer wardrobe at a fixed, affordable monthly rate.
Select three items you love each time, wear and enjoy them as long as you want, return them when you’re done, and select three more. Unlimitedly. Laundry is on StyleTheory! *best news eva!* 🎉
Simply based on their belief that every woman should have the freedom to wear and experiment with every style and designer she adores without being constrained.
A simple theory: Unlimited Designer Clothing. One Monthly Cost.
I mean, what a great idea that is! 😁 The cost is a reasonable sum of $129 and you certainly have every opportunity and flexibility to make the most bang for your bucks. A piece of designer clothing already retails for at least a few hundred dollars and we usually don’t wear it more than a few times (especially if it’s a statement piece / or with strong, memorable prints). Nope, not for fashionistas!
With Style Theory, you no longer have to say
“I have nothing to wear, AGAIN!”
“My wardrobe is bursting!”
“I don’t know what to buy!”
“I have no time to shop :(”.
Those are but woes of the past with Style Theory, in my honest opinion. I have personally tried the subscription service for about 2 months, and enjoyed at least 3 boxes (that’s 9 pieces of apparels) to speak about my experience. The 4th box was specifically for Singapore Fashion Week (stay tuned for my next post!)
The Style Theory app was a joy to use, and navigation was pretty effortless and intuitive. I had fun choosing my preferred apparels – the interface was easy to browse and you can sort by occasions, styles, colours, designers, categories etc. When you first log into the app, there is also a simple exercise to identify your style (look out for those gorgeous flatlays/lookbooks) so that their virtual stylist could recommend 3 items for you! Don’t fancy any of those pre-selected pieces? You just have to swap for the one you want.
In a nutshell,
✓ Get 1,2,3.. or unlimited boxes in a month, all inclusive
✓ Select 3 Designer pieces worth up to $600 per piece, in a box
✓ Free shipping and dry cleaning included
✓ Monthly billing, cancel anytime
✓ Flat fee at only SGD 129 / month (less than 1 ZARA dress!)
The only trouble I have faced so far was that sometimes the pieces/sizes I desire are unavailable. However, StyleTheory is constantly bringing in new items (launching new arrivals every week!), so, it is easy to have a Wishlist with hundreds of items to select. Initially, the app was a little slow and crashed a few times, but the interface has since improved significantly and I no longer face any problems. Anyway, the more I use the service, the faster and more familiar I am with the app. I can now check out in a couple of minutes if I already have an idea of the outfit I need for the occasion in mind.
Some of my favourite labels like Keepsake The Label, Finders Keepers, C/MEO Collective and Sandro are on board too, so ecstatic about that! During the course of my subscription, I have also discovered new loves like Fabitoria, Equipment, Lie and Elliatt.
Preview of Style Theory’s Collection
Lookbooks / OOTDs from Style Theory’s Wardrobe
In Thea by Thara (top & bottom)
Finders Keepers the Label
LIE top x Fabitoria skirt (wore this outfit for my shoot with CLEO in November issue)
Skirt is a hit with many of you! I adore it too ❤
Disaya’s Botanical Satin Stitch 3/4 Sleeve Playsuit (quality is amazing and I love how wearable this is)
Finders Keepers the Label Playsuit (the prints, my fav!)
Equipment top x Fabitoria skirt (easily my fav set so far, so comfy too!)
There wouldn’t be a waiting list if the concept hasn’t proven to be attractive (also to accomodate no. of customers to wardrobe size ratio). The ST team is also constantly working on new partnerships and collaborations to bring in brands and products to expand their selection. For instance, they have recently introduced bags, accessories and shades to rent as well (as shown in the preview above). To all of you who have supported our giveaway (x The Club Hotel staycation) on Instagram, thank you for your support and congratulations to the winner! 💞✨
Gotta add that I love the fact that round-trip delivery is covered, in addition to the laundry (which can be quite a pain when it comes to dealing with various fabrics that require different cleaning methods). Style Theory uses Ninja Van, which has been efficient and reliable so far.
Being extra fashionable has never been so convenient and effortless for me!
You Can Have Everything To Wear
And in Style Theory’s ideals, #smartgirlsrent!
Follow Style Theory’s Facebook page and Instagram account for more style tips and tricks, and the latest collections/promotions.
Looking forward to seeing you girls in ST and your coveted designer labels, no less.
*This is not a sponsored post. The Style Theory boxes are sent to me out of goodwill for my review but no cash remuneration is involved. Views expressed here are my own and are not directed by Style Theory.
Love, everyday. Till next time!
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